About Us

About Us

Established in 2015, Advanced Tactical™ is a start-up retail and online store headquartered in Tidewater, Virginia that provides quality gear to military, law enforcement, first responders and civilian clientele that enjoys being prepared for the unexpected in life. Our goal is to offer the absolute best prices coupled with top-tier customer service.

The official business opened in January 2017 but we have been planning this out for years prior. Wholy owned and operated by Chris & Kelly Ayers with Chris serving as the President & CEO and Kelly running day-to-day operations as the Chief Operating Officer (COO). We keep our overhead small so we can pass the savings on in the way of product pricing.

The business was started because we got tired of trying to find the brands we wanted locally with the only recourse being online. While you can always find good prices online, you miss the ability to actually look at and feel the product you’re about to buy. It’s also nice to ask questions and get answers by someone who knows the gear versus someone at a huge online retailer that knows nothing more than what’s in a book. As a result, we feel that putting your hands on the product you’re interested in goes a long way.

Customer service is our number one priority.

You will never leave our store dissatisfied because we will treat you the way we’d want to be treated ourselves. Too many companies (big and small) overlook this in this day and age. We won’t. No matter how big we grow, we’ll always put the customer first.

We offer both a brick & mortar store as well as online store. You can buy in-store, order online and pickup in store or simply order and ship online.

We have access to literally hundreds of brands and thousands of products. If we don’t have something in-store, we’ll get it and provide the best competitive price including big box retailers such as Walmart, Bass Pro Shops, Dick’s Sporting Goods, etc. WE WILL NOT BE UNDERSOLD.

Some of our more well-known brands include (but are not limited to):

  • Vanquest

  • Maxpedition

  • 5.11

  • Rothco

  • LifeStraw

  • Magpul

  • Oakley

  • Wiley X

  • Slip 2000

  • Cold Steel

  • Camelbak

  • Blackhawk

  • Raine

  • Coghlan’s

  • Surefire

  • Streamlight

  • Tapco

  • CRKT

  • ESEE Knives

  • Kershaw

  • Kimber